Born and Bred Vodka
Packaging, Positioning, Identity
2015

Born and Bred is an American craft vodka made from Idaho potatoes and produced by the Grand Teton Distillery. We re-designed this award-winning spirit in conjunction with Channing Tatum to embody the mischievous nature of American tall-tales and campfire storytelling.


LESSON LEARNED:
The more famous your client is, the more fun (and challenging) the project will be.


Mark
©2014 Don’t steal my stuff
CA, Planet Earth